A client of mine asked me to improve the process of booking inbound service calls. There was no structure, we were rambling and our conversion rate was low.
Continue readingIt was amazing to hear—and see—the pain in the client’s voice and body language. We learned a great deal more about her problem that she had not even shared with us.
Continue readingI believe salesmanship is influencing others to make the best choice for themselves while serving them with integrity and keeping their best interest in mind.
Continue readingHVAC sales training can bring handsome returns on your investment but can be a waste of money if not reinforced by repetition, coaching and accountability.
Continue readingRecording of man’s attempt to cancel Comcast service is a good example of what traditional sales training teaches.
Continue readingThe Power of Pain People are are motivated to move away from things that they don’t want and move toward things that they do want. Usually in the service business our solution will move them away from something that is unpleasant. David Sandler taught us to call this unpleasant something pain. In this context, pain […]
Continue readingBecome sincerely interested in life and people, slow to speak and quick to listen. Stop selling and start connecting. The big little secret that prevents most underperforming service people is their lack of desire to connect with the home owner. I hear this all the time from techs who get it. “ I use […]
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